Purrspective: Behind Our Brand

Our vision is to be a one-stop cat shop filled with thoughtfully designed and curated products that bring both joy and functionality to your workspace, helping you stay productive while keeping your feline friends close by. We’re as discerning as our feline companions when it comes to the products we offer. With the same meticulous care that your little murder mittens use to choose their favorite spots, we ensure that each item in our collection is selected with your needs and those of your furry friends in mind, delivering quality and delight with every product.

To provide a wider range of products, we also work with trusted external suppliers to offer a few additional items. Rest assured, we maintain the same high standards of care and support across our entire selection.

CRAFTING CAT & DESK CO.

Behind every product is a journey of thoughtful decisions and meticulous attention to detail. From the initial idea to the final delivery, we ensure that each step aligns with our mission to enhance your workspace.

The diagram below captures this journey, reflecting the care we take to bring you and your feline friends the best.

  • 1 | OUR THOUGHT PROCESS

    We are deeply involved in the product selection process. While our flagship items—the DeskPurrch and the PurrLoft—are at the heart of what we offer, being a small business means we also collaborate with external suppliers to expand our range. This approach allows us to improve your shopping journey and complete your experience with us. Rest assured, if any issues arise, we are here to help—simply come back to us, and we’ll make it right, giving you peace of mind every step of the way.

  • 2 | BRAND BUILDING: ALIGNMENT

    Our brand is a reflection of the care and attention we put into every decision. From the products we choose to the way we present them, everything should be aligned with our commitment to enhancing your daily life. We ensure that every product resonates with our brand’s values and mission, creating a cohesive and impactful experience for you and your furry companion.

  • 3 | PARTNERING WITH SUPPLIERS

    We prioritise building strong relationships with trusted partners to ensure the reliability of every product we offer. Where suitable and possible, we choose sustainably sourced options, such as our packaging, which is sourced from mostly FSC-certified suppliers, reflecting our commitment to quality and the environment. Our DeskPurrch embodies this commitment, and we will look to transition our other flagships in time too!

  • 4 | QUALITY ASSURANCE

    We prioritise strong relationships with trusted suppliers who share our commitment to quality. Before adding any product to our offerings, we carefully review products to ensure they meet our professional standards. While our suppliers handle ongoing quality control, our initial selection process ensures reliable products. If any issues arise, we’re committed to resolving them quickly and ensuring your satisfaction.

  • 5 | FROM US TO YOU

    The journey doesn’t end when you place an order—it continues long after the product reaches your doorstep. While we can't control every aspect of the delivery process and our external suppliers, we are committed to supporting you beyond the purchase. If any issues arise after receiving your product, we’re here to assist. Our goal is to provide aftercare that ensures your satisfaction, making sure your experience with us is positive and seamless.

  • 6 | YOUR INSIGHT OUR ACTION

    Your feedback is essential to our growth. We listen closely to your experiences and use your insights to refine our products and services. Every suggestion and comment helps us make better decisions, ensuring we continue to meet and exceed your expectations. By staying connected with you, we’re able to adapt and evolve, always striving to improve your experience with us.

1 of 6

WHERE ARE WE HEADED?

Looking ahead, our commitment to you remains unwavering. We will continue to source and curate products that bring value and joy to your life. As we grow, we’ll stay true to our mission, ensuring that every new offering enhances the bond between you and your feline friends.

We’re excited to share one of our cats’ top picks with you. Bring home a feline favorite and experience the quality and joy that drives us forward.

Let your cat discover what ours already love

Find Out Why They Love It →

GOT QUESTIONS OR FEEDBACK?

Send us a message through our contact form or CatBubble & we'll aim to get back to you within one business day.